Introduction

E-Commerce means using the Internet and the web for business transactions and/or commercial transactions, which typically involve the exchange of value (e.g., money) across organizational or individual boundaries in return for products and services. Here we focus on digitally enabled commercial transactions among organizations and individuals.

E-business applications turn into e-commerce precisely, when an exchange of value occurs. Digitally enabled transactions include all transactions mediated by digital technology and platform; that is, transactions that occur over the Internet and the web.

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Objectives

Development of Business-Relationship

The business development can be done through the e-commerce being the primary and the basic object. As their direct contact in between the company and the consumer, their business relationship will be enhanced. Hence the area of the market can be increased.

Better-Customer Service

As it is done round the clock, the customer will always have online help regarding the products. As all the information is furnished to the customer, it becomes easy to him to choose the best product among all other alternatives. As even the service can also be done through the net immediately, the customer service will be ballooned. By highlighting the customer service, the companies are trying to subjugate a lion-share in the market.

Getting more Customers

In these days it becomes the mandate of the companies to double its customers, and this can be done by rendering the value add service and maintaining the quality. Hence, it is also one of the primary objectives of the companies which supply impetus for the robust growth in sales and overall profit.

Different Types

Business-to-Business (B2B);
Business-to-Consumer (B2C);
Business-to-Government (B2G);
Consumer-to-Consumer (C2C);
Mobile Commerce (M-Commerce).

eCommerce in modern business era:

Wider Audience.
Cost Efficiency.
Faster Information.
Enhanced Service.

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Usage & Impact

Business application areas where eCommerce is used widely

Sale, Purchase of Goods.
Real Estate Market.
Online Banking.
Delivery of Goods.
Import and Export.
Supply Chain Management.
E-Tailing.

eCommerce - Essentials and Procedures

Product/Service.
Processing Mechanism.
Payment Gateway.
Delivery of Product.
After Sale Service.
Reverse Logistics.

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Impact of eCommerce

E-commerce has made a profound impact on society. People can now shop online in the privacy of their own homes without ever having to leave. This can force larger brick and mortar retailers to open an online division. In some cases, it can also force smaller businesses to shut their doors, or change to being completely online.

Main Advantages

Convenience - Customers can order products or services 24 hours a day wherever they are.
Information - Customers can find reams of comparative information about companies, products, competitors and prices without leaving their office or home.
Fewer Hassles - Customers don't have to face sales people or open themselves up to persuasion and emotional factors, they also don't have to wait in line.
Quick Adjustment to Market Conditions by Marketers - Companies can quickly add products to their offering and change prices and descriptions.
Lower Cost - On-line Marketers avoid the expense of maintaining a store and the costs of rent, insurance and utilities. They can produce digital catalogues for much less cost than the cost of printing and mailing paper catalogues.

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Relatively Building - On-line marketers can dialogue with consumers and learn from them. Marketers can download useful reports or a free demo of their software's.
Audience Sizing - On-line Marketers can learn how many people visited their web site and how many of them shopped at particular places on the site. This information can help them improve offers and advertisements.
On-line Marketing - It is easy affordable by small firms, who otherwise would not have been able to advertise in the print or broad cost media.
eCommerce - eCommerce through Internet and web site can access and retrieve information very fast, compared to overnight mail and even fax.

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Large and Medium - These companies have designed their own websites to automate corporate purchasing. The high cost on invoices and purchase order copies including time are saved a great deal due to E-commerce and Internet phase.
Internet newsgroups - Internet newsgroups set up for commercial purposes help companies place on - line advertisements and thus save cost and time. New groups, Bulletins board systems (BBSs) and Web committees help also buyers, sellers and people in general to have access to valuable information on diverse topics including information of cultivation for farmers.

The following precautionary steps might prove to be helpful

a. Authentication.
b. Intrusion Check.
c. Educating Users.

Working in the fast-paced E-commerce world can be one of the rewarding roles in retailing today - but for the E-commerce team to make the maximum impact on both the top and bottom line of the company.

Key Features

Complete Dynamic Software - Manageable & Scalable
Integrate Static & Dynamic Pages
Management of Products Details (Product Details, Specification, Application, Photos, Ratings, Reviews & Buy Now Button) based on Category & Sub-Category
Simple & Advanced Search
Shopping Cart, Wish List, Order Management & Order Tracking
Shop by Brand, Best Selling Products, Top Selling Products, New Products, and many more such classifications
Reporting Services (BI & AI can be integrated)
Photo & Video Gallery
News & Events, Testimonials, FAQs, Careers, Terms & Conditions, Policies and Many Other Modules
Banner Advertising (Dynamic allocation on homepage, sub pages and product pages)
Contact Us & Inquiry Generation (Online Form with Mailing Facility)
Static Page
Login & Admin Modules (Both for Users and Website Administrator)
Integration to Payment Gateway for Online Payments
Integration with Social Media & Search Engines
Customer Complaints & Helpdesk Integrated
And many more existing features